Programs fail for various reasons. One of the primary reasons for failure is that If your organization has a very poor budget, the perception of the gift being “cheap” can cast a bad light on your organization. Your employees will question is this all they are worth?  Another main reason that programs fail is due to the “set it and forget it” mentality. Companies or their recognition vendor do not refresh the program in order to stay in line with merchandise trends or changing employee demographics. Finally, if your company does not create a culture of gratitude within the organization, that is on display throughout the whole year, employees are not likely to be impressed by a one-off anniversary gift.